Today, designers and creativity are omnipresent in lifestyle magazines, the feuilleton and the business press. But the interested public usually still doesn’t comprehend that design is not only the Eames Chair and the iPhone, but also a way of thinking and acting. Is there a specific language for a professional design journalism? How can words describe design as a visual discipline with many invisible aspects? And who really wants to read about design?
Wiebke Lang practices design journalism for 15 years. She will report on her experiences with writing about design, on the change of the discipline and the challenges of its publication processes – in design magazines and exhibitions, social media and public relations.
Wiebke Lang is since 2017 editor-in-chief of designreport, the German magazine for product and industrial design. She was head of PR and editor-in-chief at the architectural lighting company ERCO from 2013 to 2017. Previously, she worked as an editor and author for various design, architecture, and media magazines such as form, PAGE and GRID and was co-curator at Vitra Design Museum. She has a degree in design from KISD and, before, she started her career in the book retail sector.